Product launch post generator
Generate a full suite of social posts for a product launch — teaser, launch day, follow-up.
about the product launch post generator
Most product launches on social media are a single 'It's live!' post that reaches a fraction of your followers and disappears within hours. Launches that actually move numbers are campaigns: a sequence of posts across the week before, the day of, and the week after, because any single post only reaches a slice of your audience and buyers need multiple touches before they act.
A proven launch sequence runs in three phases. Teaser phase (7-3 days out): build curiosity with a problem post, a sneak peek, and a 'coming on [date]' announcement. Launch day: the announcement post with a clear value proposition, a demo or screenshot post, and a founder's-story post — different angles for different audience segments. Follow-up (days 1-7 after): early user reactions, a use-case deep dive, an FAQ post, and a social-proof roundup. That's 8-10 posts from one launch, each with its own hook.
Describe your product and launch date, and the generator produces the full suite — teasers, launch-day announcements, and follow-ups — adapted for each platform. Load the entire sequence into PostAI's scheduler in one sitting, so the campaign fires on time while you handle launch-day support and replies.
frequently asked questions
How do I announce a product launch on social media?
Don't rely on one announcement post — run a sequence. Tease the problem and preview the product 3-7 days before, post the announcement plus a demo and a founder story on launch day, then follow up with user reactions and use cases for a week after. Multiple angles across multiple days dramatically outperform a single post.
When should I start posting about a product launch?
Start teasing 5-7 days before launch for most products. That's enough time to build anticipation without losing momentum. Bigger launches can sustain 2-4 weeks of teasing; for small feature releases, 2-3 days works. The teaser phase should focus on the problem you solve, not the product itself.
What should a launch day post include?
A hook stating the outcome your product delivers (not just its name), one or two sentences on who it's for and what it does, a visual — screenshot, demo GIF, or video — and a single clear CTA link. Post it at your audience's peak activity time and pin it to your profile for the rest of the week.
want to schedule and post, not just format?
PostAI schedules to 11 platforms, includes AI content generation, and starts at $9/mo.
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