LinkedIn headline analyzer
Score your LinkedIn headline on clarity, keywords, and impact. Get 5 improved alternatives.
about the linkedin headline analyzer
Your LinkedIn headline is the most-seen piece of text you will ever write. It appears in feed posts, search results, connection requests, comments, and anywhere else your name appears on the platform. Most people waste it with a job title. The formula that actually works: what you do + who you help + the outcome they get.
LinkedIn gives you 220 characters for your headline — far more than most people use. Compare 'Senior Marketing Manager at Acme' (29 characters, tells a recruiter your title) with 'I help SaaS startups turn LinkedIn into their #1 acquisition channel | ex-HubSpot | follow for weekly frameworks' (113 characters, tells a potential client exactly why to follow or connect). One earns passive connections; the other earns inbound.
This analyzer scores your current headline on three dimensions: keyword density for LinkedIn's internal search, clarity of value proposition, and specificity of your audience and outcome claim. It then generates five improved alternatives at different character lengths so you can pick the one that fits your voice.
frequently asked questions
How long should a LinkedIn headline be?
LinkedIn allows 220 characters for your headline. Most people use under 50. Using 150-200 characters gives you space to include your primary keyword, your audience, the result you deliver, and a differentiator — all of which increase both search visibility and profile conversion.
What keywords should I put in my LinkedIn headline?
Put the job title or role that your target audience would search for, plus a niche-specific descriptor. 'Content Strategist' is searchable; 'B2B Content Strategist for SaaS' is searchable and filterable. LinkedIn's search algorithm weighs headline keywords heavily for people search.
How often should I update my LinkedIn headline?
Update it when your role changes, when you shift your target audience, or when you notice your profile views or connection acceptance rates declining. Test different versions for 4-6 weeks and compare profile view counts to find what converts best.
want to schedule and post, not just format?
PostAI schedules to 11 platforms, includes AI content generation, and starts at $9/mo.
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