Facebook character counter
Character counter for Facebook posts, pages, and ads — with fold-point detection.
about the facebook character counter
Facebook posts technically allow up to 63,206 characters, but that ceiling is never the real constraint. Organic posts over 250 characters are collapsed on mobile and desktop, and Facebook's own data suggests posts in the 40-80 character range receive the highest engagement — so knowing where your text will be truncated matters more than hitting any specific limit.
For Facebook Ads, the limits are stricter: primary text caps at 125 characters (before truncation) for feed placement, headlines at 40 characters, and descriptions at 30. This counter handles standard post formatting — for ad copy, check Meta's Ads Manager for the latest placement-specific limits.
Count your text here, then write to the fold. If your post needs to be longer, put the hook in the first 80 characters so the truncated preview earns the 'see more' click before readers bail.
frequently asked questions
What is the Facebook character limit?
Facebook posts support up to 63,206 characters, but the platform collapses anything over roughly 250 characters. For Facebook Ads, primary text is capped at 125 visible characters in feed placements.
Does Facebook shorten posts in the feed?
Yes. Both mobile and desktop feeds truncate longer posts at around 250-480 characters with a 'see more' link. Short, punchy posts or posts with strong opening lines perform best.
Is there a character limit for Facebook comments?
Yes — Facebook comments are limited to 8,000 characters.
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